The RED mole is the blog of Steve Mayeda aka El Topo, a pickup artist, lifestyle coach, and creator of theRedStack dating program. In his own words:

A few years ago I noticed there were a few things missing from my life. It wasn’t that I was unsuccessful, it wasn’t that I was completely unhappy, it wasn’t even that I hadn’t had great experiences in my life.

The thing with me, is that I had worked as a photographer, I had played music, I had a rich life, but I still felt like a wimp when I saw a woman I found attractive. I had no idea what to say to them. I felt inadequate and afraid, I felt that although the life I lived was full in many ways, I had nothing that was attractive to show them.

So what I did was I went on a journey that brought me here. First I didn’t know where to start and so I did what everybody does these days, I went to the Internet. I bought the books, I got the online audio series, I just didn’t do any of it.

I knew if I was going to keep putting money into this, I knew I needed to make the investment to find some people who could teach me the skills I so badly wanted.

I went to find some of the best Pick Up Artists out there in the world to learn from, and over time I found them.

I started training with gurus in the Pick Up community like Sinn and Captain Jack, I worked with Legends like Future and Shaft. It wasn’t long after I started working with this rich crowd that I started taking guys under my wing. I had a background in working with people throughout my past in more of a counseling capacity and I found out how gratifying it could be working with other men and teaching them these skills and taking them on a similar journey.

Since then I have made it my journey to improve people’s lives through my teaching. I have surrounded myself with a group of fellow instructors that lend and offer the highest quality of service out there.